Crave TV

  • Crave TV on Samsung Connected TV
  • Crave TV on Samsung Connected TV
  • Crave TV on Samsung Connected TV
  • Crave TV on Android Tablets
  • Crave TV on Android Tablets
  • Crave TV on Android Tablets
  • Crave TV on iPad
  • Crave TV on Windows 10 Tablets
  • Crave TV on Windows 10 Tablets

A video streaming service owned by Bell Media focused on premium past season television content. As a part of the senior team, I was involved in all stages of the project from inception, to launch.

I was involved in brand development, creative direction, directed user experience and provided consultation on marketing for broadcast. Directed teams on multiple continents and time zones in order to achieve an aggressive timeline that was reached on time and on budget.

At launch, CraveTV boasted more than 10,000 hours of content requiring around the clock efforts in order to deliver thousands of assets representing brands with notoriously stringent brand guidelines.


Crave TV is available on web, iOS, Android, Samsung connected TVs, Google ChromeCast, Apple TV, Xbox ONE and Bell’s Fibe TV digital set top box.

  • Download on the App Store
  • Get it on Google Play
  • Download at the Windows Store
Visit CraveTV.ca

Contributions

  • Brand Development
  • Creative Direction
  • User Experience
  • Marketing